Codemasters held an open day in October 2006 which was attended by six staff members at PlanetCricket and one member from the Codemasters forum.(Jackson Nokes attended it) The seven were shown the game being developed as well as given a demo of the current alpha build. It was available for download from the official website for PC users, and the Xbox Live Marketplace for Xbox 360 users.
The demo allowed the player to complete 3 overs of batting and bowling using the national cricket teams of England and Australia. On 9 March 2007, Codemasters released a playable demo of BLIC 07.